We’ve designed bright, memorable characters for game projects that are and aren’t story-heavy; did character design in 3D and 2D; worked with big companies like EA and Rovio — and small studios, and got positive reviews from our co-developers and their players. We love this part of game development immensely.
Games that introduce characters as players’ extensions into the world and those that establish characters as an intrinsic part of the story, with their perspectives, roles, and goals — need people who do game character design to understand the game narrative and mechanics deeply. We do, and we make sure to embody what the world and gameplay demand of your characters in a beautiful visual representation.
2D character creation has been one of our main services for at least 10 years. We’ve collaborated a lot with studios that work on narrative-driven games, in particular, detectives with some elements of visual novels (Endless Summer, Maggie’s Murder Mystery) — but, for sure, our expertise isn’t limited to them. We’ve also co-developed IP-based game character art for The Simpsons: Tapped Out, crafted character concepts and art for puzzles in casual genre and complex RPGs; titles in horror, sci-fi, and other settings.
2D art production is shorter, in comparison to that for 3D titles, and is often considered not as cool as 3D graphics, but trust us: if we create compelling characters based on your story & setting, make sure the players will feel for them via visual cues, design, and dialogue, — the myth of limits of 2D art will burst.
With new tools from Unity and Unreal Engine 5, aimed at making 3D games as beautiful and realistic as possible, our team enjoys crafting 3D game character art more than ever. 3D is more expensive than 2D art, but there are ways to incorporate it into games affordably – e.g. we can create 3D characters and draw some of their props in 3D, but design backgrounds & environments in 2D. Our projects within the niche are, for instance, collaboration with Wildworks on Animal Jam, and Shadow Fight Arena, where our developers brought 3D characters crafted by Nekki to life in Unity (animating characters in-game/tuning that animation is also often a part of character design).
We create 3D character design via modeling, texturing, rigging, animating, and rendering. The type of modeling depends on the game’s setting/genre and what you, the client, want it to look like — but we do low-poly and high-poly modeling and can do other, more niche types of it.
Game character concept art development & character design, in general, are processes of creating visual representation & aesthetics for a character according to their role in the game (NPCs, the main character, enemy, another type of enemy, etc), their backstory, personality, and so on.
People who design character for storytelling-driven titles usually root their work in
a) game design document (that often describes – on the basis of collaboration with game engineers, art director, and writers – what characters will be doing in the world: their weapons, role in the team, fraction/allegiance within the game; GDD also outlines specifics of game worldbuilding that are necessary to consider in the development of character concepts),
b) technical requirements from the design (e.g. budget/time constraints that impact the type of modeling that’s going to be used or influence decisions on character’s clothing – what parts of it can be animated easily, what is necessary for the gameplay — for instance, used in battle, and what can be deleted/not animated).
In iLogos, the character design process has, in general, six stages:
That’s basically it. Of course, we don’t do all that in isolation. Our clients are consistently updated on how the progress goes and engaged in it as much as they want to. If, after we’ve provided them with assets, they have corrections, — we take the art to another stage of revisions and react to the feedback.
We’ve already talked about it a bit in our benefits section, but the main points are that outsourcing:
In game development, as in any competitive industry, quick time to market (or to launch) is essential, especially for new games. Outsourcing makes achieving it easier. It’s also fun to work with people from other countries and cultures. (Trust us, we know.)
We help you hit your goals faster thanks to our great expertise.
If you prefer to contact us, use this email: bizdev@ilogos.biz