As game developers, we understand the importance of creating engaging and visually stunning games that capture the attention of our players. One of the key components that contribute to the success of a game is its illustrations. Game illustrations come in various forms and styles and can make a significant impact on the overall gaming experience.

In this blog post, we'll take a closer look at different types of computer game illustrations and how they can be used to enhance gameplay. We'll explore the various styles and techniques used by game illustrators to bring their creations to life.

What Is Game Illustration

Game illustration is the process of creating artwork specifically for games. It involves designing and creating artwork that will be used in the game, such as characters, environments, and objects. Game illustrators must work closely with game developers to ensure that the artwork matches the overall game design and enhances the player's experience.

Game illustration is a crucial part of game development, and it's not just about making pretty pictures. The artwork must be functional and effective in conveying the game's story, theme, and mood. In this chapter, we'll delve deeper into what game illustration is and how to perfect your technique.

Best Illustration Techniques 

Game illustration is a magical art that transforms imagination into reality. Every character, environment, and gameplay element is brought to life with vivid colors, intricate details, and endless creativity. But what are the best illustration techniques that game designers use to create these masterpieces?

The Perfect Blend of Traditional and Digital Art

Creating game illustrations requires an artist's keen eye, a steady hand, and artistic flair. From sketching initial ideas on paper to using software like Blender or Maya to create digital assets, game illustrators use a range of techniques to achieve jaw-dropping results.

Mastering the Art of Digital Editing

Software tools like Photoshop, Maya, and ZBrush are the go-to tools for game illustrators. With Photoshop, digital painting, texture creation, and image editing become effortless. Maya and ZBrush are popular for 3D modeling and sculpting, allowing artists to bring their imagined characters to life in stunning detail.

Tablet: The Game Changer

While the software is an essential tool for game illustrators, a tablet like Wacom or iPad can be a game-changer. With a tablet, artists can create digital art more intuitively and with more precision. It also makes their work more portable, allowing them to create on the go.

Let’s Talk About The Types Of Illustration

Illustration is an art form that has the power to transport us to different worlds, spark our imagination, and make us laugh, cry, or feel inspired. At iLogos Game Art Studio we make sure to combine different types of illustration to achieve best results. In this chapter, we'll delve into some of the most fascinating types of illustration and discover what makes them stand out. 

Types of Illustration by Technique

Line Art

Sometimes, less is more. Line art is an illustration style that proves this point beautifully. By using clean, precise lines, artists can create images that are simple yet powerful. The impact of line art can be just as strong as more detailed styles, as evidenced by Monument Valley. This game uses line art to create a surreal and dreamlike atmosphere that perfectly complements its unique gameplay and aesthetic. With a minimalist approach, line art can often say more than a thousand words. 


If you're a fan of Japanese culture, you've probably encountered anime at some point. This illustration style is known for its dynamic poses, exaggerated features, and vibrant colors that bring characters to life. Whether you're creating an action-packed game or a whims-book, anime can add a touch of personality and flair that captivates your audience. From digital software like Clip Studio Paint to traditional techniques like ink and watercolor, the possibilities are endless.

Doki Doki Literature Club! by Team Salvato


Have you ever seen a political cartoon or a celebrity caricature that made you chuckle? That's the power of this illustration style, which emphasizes exaggerating specific features of a character for comedic or satirical effect. From oversized heads and noses to quirky expressions and gestures, caricatures are all about highlighting the essence of a person or a situation in a playful way. Whether you're using digital software like Adobe Photoshop or traditional techniques like pencil and paper, caricatures can add a touch of fun and levity to any project.


Cartoons and comics are illustration styles that can be seen in many games, especially those that aim for a more lighthearted or humorous tone. These styles involve creating characters with exaggerated features and expressive poses, which add a playful and whimsical atmosphere to the game. Artists may use digital software like Adobe Illustrator or traditional techniques like watercolor and ink to create their artwork. For example, the game series Paper Mario features characters and environments that appear to be made out of paper, with simple, cartoonish designs that bring a smile to your face. Another example is the comic book-style cutscenes in the game Batman: Arkham City, which use bold outlines and shading to capture the iconic look and feel of the Batman comics.

The Wolf Among Us by Telltale Games.


Fantasy is a popular illustration style used in games set in fictional worlds with magic and mythical creatures. Artists use their creativity and imagination to create detailed and immersive artwork that brings these worlds to life. The Elder Scrolls V: Skyrim, for instance, features dragons, wizards, and mystical landscapes that evoke the game's epic and magical atmosphere.

Hollow knight by Team Cherry

Different Types of Illustration by Purpose 

Commercial Art

Commercial art is an illustration style used to create artwork for advertising and marketing purposes, including games. The best illustration techniques for commercial art involve creating visually striking and attention-grabbing designs that communicate the game's features and appeal to its target audience. Artists may use digital software like Adobe Photoshop or traditional techniques like acrylic paint to create commercial art. For example, the cover art for the game Fallout 3 features a retro-futuristic design with a strong color palette and bold typography, which immediately communicates the game's post-apocalyptic setting and tone. Commercial art is all about making a lasting impression on the viewer and enticing them to play the game.

Concept Art

Concept art is a critical part of game development, used to develop the visual style and design of a game. Artists use their creativity and imagination to create detailed and imaginative designs that capture the game's unique setting and tone. The concept art for Horizon Zero Dawn, for instance, features breathtaking sketches and paintings of robotic creatures, landscapes, and characters, which helped to define the game's distinctive post-apocalyptic world. 

Dive into the world of concept art with this video

Fashion Art

Fashion art is an illustration style used in games to design clothing and accessories for characters. Artists use their creativity and fashion sense to create detailed and stylish designs that reflect the game's setting and characters. For instance, the Assassin's Creed series features detailed illustrations of historical clothing and weapons, with a focus on accuracy and attention to detail to create a realistic and immersive experience for players.

Fine Art

There's no denying that fine art has a special kind of magic. It's an illustration style that can transport us to other worlds, evokes powerful emotions, and bring characters to life in ways that we never thought possible. In video games, where storytelling and character development are paramount, fine art is an essential tool for creating a truly immersive experience. By using techniques like intricate detailing and expressive brushstrokes, fine artists can capture the essence of a character and make us feel like we're right there with them. Just look at The Last of Us – the illustrations of its characters are so vivid and detailed that we can practically feel their pain and triumphs in a post-apocalyptic world.

Mixed Media

With mixed media, anything is possible. This illustration style allows artists to combine different techniques and materials, from watercolors to digital painting, to create a cohesive and unique visual style. The key to success lies in finding all these different elements, and creating that's both cohesive and enchanting. Ori and the Blind Forest is a perfect example of how mixed media can be used to create a whimsical and magical world that perfectly matches the game's narrative and gameplay. By blending different techniques and materials, mixed media can create a truly immersive experience that transports us to another world.


To What Sort Of Games Do Artists Contribute 

In the realm of video games, artists work on a variety of tasks, such as character design, environmental art, concept art, user interface design, and more. These artists use their skills to create stunning visuals that transport players to different worlds and immerse them in the game's story.

Imagine playing a game where the characters have no personality, the world is dull and uninteresting, and the graphics are mediocre. Would you want to play that game for hours on end? Probably not. That's where the artists come in. They give the game its visual flair, making it visually appealing and captivating.

Without artists, games would be devoid of the beauty and creativity that make them so enjoyable to play. So the next time you play your favorite game, take a moment to appreciate the artistry that went into it.

Creating A Competitive Edge Through Illustration 

The illustration is not just a pretty picture, it can be a powerful tool to create a competitive the game industry. By enhancing the appeal of photographs, instilling originality in your approach, and making communication clearer and smoother, game developers can create visually stunning and immersive games that stand out from the crowd.

Enhance The Appeal Of Photographs

Photographs are a great way to capture the essence of a game, but they may not always be enough to engage players. That's where illustration comes in. By adding illustrations to photographs, game developers can create a unique and distinctive visual style that draws players in. Take the game Firewatch, for instance. It uses a combination of photography and illustration to create a visually striking game world that immerses players in the story. The use of illustration adds additional details and atmosphere to the photographs, making them more engaging and memorable.

Instill Originality In Your Approach

Originality is key to standing out in a crowded market. By using unique and original illustration techniques, game developers can create memorable characters, settings, and stories that players will be drawn to. The game Cuphead is a perfect example of this. It uses hand-drawn animation to create a distinctive and eye-catching visual style that sets it apart from other games. The risk paid off, making the game unique and memorable.

Make Communication Clearer And Smoother

Illustration can also be used to make communication between game developers and designers clearer and smoother. By using illustrations, designers can better convey their vision and ideas to developers, who can then bring those ideas to life in the game. This not only saves time and reduces misunderstandings but also ensures that the game is developed according to the designer's vision. Concept art is a great way to show the look and feel of a game, helping everyone involved to get a clearer idea of what the game should look like.

Boost Brand Image 

Imagine playing a game that has a consistent art style, color scheme, and other visual elements that blend together seamlessly. Such a game would not only be visually appealing but also help to create a cohesive brand image. That's precisely what Candy Crush Saga has done with its whimsical and colorful illustrations, creating a fun and engaging brand image that's instantly recognizable.

It's no wonder that Candy Crush Saga has become a standout success, thanks to its beautiful illustrations that have helped to build brand loyalty among players.

Best Game Design Illustration Programs For Creators 

Whether you are a seasoned game designer or just starting in the industry, choosing the right illustration program can make all the difference. The market is flooded with numerous options, each offering unique features and functionalities. But how do you know which program is the best for your needs? In this chapter, we've compiled a list of the best game design illustration programs that can help you bring your game to life.


With its endless array of features and tools, Photoshop is a game designer's dream come true. Whether you're creating concept art, character designs, or game backgrounds, this digital illustration program has got you covered. Its layering system, brushes, filters, and 3D tools make it easy to create stunning visuals that will take your game to the next level. Plus, it plays nicely with other Adobe programs like Illustrator Effects, making it an all-around powerhouse for game design.


If you're looking to create vector graphics for your game, look no further than Adobe Illustrator. This popular software is perfect for creating logos, illustrations, and other graphical elements. Its drawing tools, including shapes, lines, curves, and typography tools, make it easy to create stunning designs. Plus, its advanced color options allow you to create eye-catching visuals that will make your game stand out from the crowd. And with the ability to easily scale your work without losing resolution, creating assets for different game platforms has never been easier.


For starters, its user-friendly interface and customizable tools make it a breeze to create stunning illustrations, concept art, and game assets. Say goodbye to frustration and hello to your creative flow.

Customizable Brushes: Whether you're looking for a pencil, pen, or paintbrush, Procreate has got you covered. With over 130 customizable brushes, you can create the exact look and feel you want for your designs. Layering Options: Want to add depth to your designs? Procreate's layering options allow you to easily add and manipulate layers, giving you full control over your artwork.

Animation Tools: Bring your designs to life with Procreate's animation tools. Whether you're creating a game character or a full-blown animated scene, Procreate makes it easy to create stunning animations.


Top 5 Games With Cool Illustration Style

They say that a picture is worth a thousand words, and that’s definitely true when it comes to video games with cool illustration styles. So, if you're looking for some visually stunning games to add to your collection, look no further than these top five picks:


If you're a fan of vintage cartoons, Cuphead is the game for you. This 2D platformer is inspired by 1930s animation and features beautifully hand-drawn characters and environments. It's a challenging game, but the stunning visuals make it worth the effort. 

Cuphead by Studio MDHR

Don’t Starve

In Don't Starve, you play as a scientist who finds himself trapped in a strange, eerie world. The game features a unique Tim Burton-esque art style that perfectly captures the game's dark, mysterious atmosphere. The survival gameplay is also top-notch, making this a must-play for fans of the genre.

Don’t Starve by Klei Entertainment, Blitworks


Journey is a game that's all about the experience. You play as a robed figure traveling through a vast, beautiful world, meeting other players along the way. The game's stunning visuals and haunting soundtrack make it a true work of art.

Journey by Thatgamecompany, Tricky Pixels, SCE Santa Monica Studio


Hades is a fast-paced action game set in the underworld of Greek mythology. The game features gorgeous, hand-painted backgrounds and beautifully animated characters. The gameplay is addictive and challenging, making this one of the best games of the year.

Hades by Supergiant Games


Rayman is a classic platformer that has stood the test of time. The game's bright, colorful art style and quirky characters make it a joy to play. The game also features challenging gameplay that will keep you coming back for more.

Rayman Legends by Ubisoft, Ubisoft Montpellier, Pastagames

The Difference Between Graphic Design and Digital Illustrations 

Let’s start with graphic design. This discipline involves creating visual content that is intended to convey a message to a specific audience. Think about your favorite brand’s logo or a jaw-dropping billboard ad that caught your eye while driving. These are examples of graphic design in action. It’s all about using design elements such as typography, color, and imagery to create a memorable and impactful visual experience.

On the other hand, digital illustration is more like a form of art. It involves creating images or graphics using digital tools such as a tablet or computer software. This medium allows artists to dream up and bring to life anything they can imagine. From fantastical creatures to breathtaking landscapes, the possibilities are endless. You’ve likely seen digital illustrations in the form of book covers, video game art, and even character design for your favorite animated films.


Final Verdict 

In conclusion, game illustration plays a critical role in the gaming industry, and it encompasses a wide range of styles and techniques, including anime, caricature, cartoons, commercial art, concept art, fantasy, fashion art, fine art, line art, mixed media, and more.

With the right illustration techniques, game creators can boost their brand image, enhance the appeal of photographs, instill originality, and make communication smoother. There are several illustration programs available, including Photoshop, Illustrator, and Procreate. It's also important to note that while digital illustrations and graphic design share similarities, they are different forms of art with distinct purposes.

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Frequently Asked Questions 

What Are The Different Types Of Illustration? 

There are several different types of illustration styles used in games. Anime illustration style is heavily influenced by Japanese animation, while caricature style emphasizes exaggerated features of characters.

Cartoons/comics are often used in more light-hearted or humorous games, while commercial art is more focused on advertising and marketing purposes. Concept art is used in the early stages of game development to visualize ideas and bring them to life. The fantasy illustration style is often used in games that involve magic, mythical creatures, and otherworldly landscapes. Fashion art style is used to depict stylish characters and costumes. Fine art style is used to create highly detailed and realistic illustrations, while line art style is more focused on creating clean, bold lines. Finally, mixed media style combines different art forms, such as photography and digital art, to create unique and striking illustrations.


Why Do We Need Game Illustrations? 

Game illustrations serve several purposes, such as bringing characters and environments to life, setting the tone and atmosphere of the game, and conveying important information to players. They also help to make games more visually appealing and engaging, which can enhance the overall gaming experience.


To What Sort Of Games Do Artists Contribute? 

Artists contribute to a wide range of games, including mobile games, console games, PC games, and virtual reality games. They also work on games of different genres, such as action, adventure, role-playing, simulation, and strategy.


How Do I Become An Illustrator Or Concept Artist? 

To become an illustrator or concept artist for games, it is important to develop a strong portfolio of artwork that demonstrates your skills and creativity. You may consider obtaining a degree in fine arts, illustration, or a related field, or taking online courses or workshops to improve your skills. Networking and seeking feedback from industry professionals can also help you gain exposure and opportunities in the game development industry.